Business
Assets- Resources with economic value and the potential to produce future benefits. These are the resources that a corporation owns or controls.
B2B - Business to business.
B2C - Business to customer.
Finance
Accounting period – the time for which profits are being calculated, normally months, quarters or years.
Annual return -The profit or loss on an investment over a one-year period. The annual return is the return on an investment generated over a year and calculated as a percentage of the initial amount of investment.
Asset - An item with economic value, such as stock or real estate. It is owned or controlled by an individual, company, or organization. Assets can include physical assets like property and equipment, financial assets like stocks and bonds, and intangible assets like patents and trademarks. Assets are recorded on the balance sheet and represent the economic value of an entity.
Marketing
A/B testing – a method in marketing research where variables in a control scenario are changed and the ensuing alternate strategies tested, in order to improve the effectiveness of the final marketing strategy.
Above the Fold - The upper half of a newspaper or the section of a webpage that is visible without scrolling.
Ad copy - Generally, all printed text in an advertisement.
Product management
An A/B test aims to compare the performance of two items or variations against one another. In product management, A/B tests are often used to identify the best-performing option.
Acceptance criteria - In Agile, acceptance criteria refer to a set of predefined requirements that must be met to mark a user story complete.
Acceptance Test - in software development, an acceptance test refers to the process of testing a new system, feature, or functionality against predefined acceptance criteria.
IT
Access point – A device that allows wireless-equipped computers and other devices to communicate with a wired network.
Alias - a short, easy to remember name created for use in place of a longer, more complicated name; commonly used in e-mail applications. Also referred to as a “nickname”.
Application programming interface - API stands for application programming interface. An API is a set of protocols and instructions written in programming languages such as Java, Python, C++, that determine how two software components will communicate with each other.
Legal
Answer - A pleading filed with the court before the trial by the defendant in a civil case to answer or deny the plaintiff’s claims.
Adjudicator - A government-appointed, impartial person who considers the arguments presented during a formal legal proceeding and decides the outcome of the matter.
Answer - A pleading filed with the court before the trial by the defendant in a civil case to answer or deny the plaintiff’s claims.
Typography
Apex - The point at the top of a letter where two strokes meet, for example in the capital ‘A’.
Arc - Any curved contour of a letter.
Diacritics - A diacritic is an ancillary mark or sign added to a letter. Accents are one type of diacritics. In the Latin alphabet their function is to change the sound value of the letters to which they are added; in other alphabetical systems like Arabic or Hebrew they may indicate sounds (vowels and tones) which are not conveyed by the basic alphabet. Examples of diacritics: