Product management

Cannibalization

Product management

In product management, cannibalization is when two different products from the same company compete with one other. Product managers are often responsible for an entire line or suite of products so that cannibalization can be kept to a minimum, or avoided altogether.

Other product management terms
A/B test
Product management

An A/B test aims to compare the performance of two items or variations against one another. In product management, A/B tests are often used to identify the best-performing option.

Acceptance criteria
Product management

Acceptance criteria - In Agile, acceptance criteria refer to a set of predefined requirements that must be met to mark a user story complete.

Acceptance Test
Product management

Acceptance Test - in software development, an acceptance test refers to the process of testing a new system, feature, or functionality against predefined acceptance criteria.

Agile
Product management

Agile is an iterative product-development methodology in which teams work in brief, incremental “sprints,” and then regroup frequently to review the work and make changes. The agile methodology encourages frequent feedback and the ability to switch focus and priority quickly.